Meet Our People
Office of Marketing and Communications
We're a team of writers, designers, and strategists, who love talking about Bethel. So we take the stories of our students, faculty, staff, alumni, donors, and friends, and communicate them to the outside world in a variety of ways. Whether it’s writing news stories for the website or emailing our alumni, we strive to communicate about Bethel in a style that informs, engages, and inspires. With insight and creativity, we get out the news about Bethel.
We live and breathe fonts, colors, and images, so when it comes to promoting Bethel in print or on the web, we love that we get to capture its essence, communicate its message, and maintain the integrity of the Bethel brand in a creative, compelling, and consistent manner. We wake up each day excited to engage our audiences, serve the Bethel community, and move Bethel’s web presence forward.
Get to know who we are and how we can support your communication and marketing needs.
Paul McGinnis
Vice President of Marketing and Enrollment
paul-mcginnis@bethel.edu
Strategic. Facilitator. Prankster.
Areas of Expertise: Seeing around corners, finding alternative ways to proceed, creating order out of chaos and creating high-performing teams.
Tim Hammer
Director of Marketing
timothy-hammer@bethel.edu
Strategic. Loyal. Netflix addict.
Areas of Expertise: Cross-channel marketing strategy and execution, data analysis, and team development.
Mike Hadley
Creative Director
m-hadley@bethel.edu
Visionary. Relational. Improv comedian.
Areas of Expertise: Integrated team leadership, brand management, ideation.
Kelsey Ristow
Project Manager
k-ristow@bethel.edu
Relational. Analytical. Wishful Great British Baking Show Contestant.
Areas of Expertise: Project management, data analysis, process improvement, collaboration.
Kristi Ellison
Graphic Designer
kristi-ellison@bethel.edu
Problem-solver. Planner. Emphathizer.
Areas of Expertise: Moodboards, typography, design versatility, branding, iconography.
Vesna Jankovic
Data & Mail Specialist
vej47598@bethel.edu
Approachable. Dependable. Trilingual.
Areas of Expertise: Data and mail task management, student teaching and training, and assists admissions staff and departments with enrollment mailings.
Jacob Johnson
Web Designer
jb-johnson@bethel.edu
Equanimous. Judicious. Purveyor of GIFs.
Areas of Expertise: Front-end design and development.
Darin Jones
Senior Graphic Designer
d-jones@bethel.edu
Thoughtful. Clever. Triathlete.
Areas of Expertise: Bethel Magazine, marketing, branding.
JD O'Brien
Videographer/Photographer
jd-obrien@bethel.edu
Storyteller. Motivator. Hobby collector.
Areas of Expertise: Video production and editing.
Jason Schoonover
Content Specialist
schjas@bethel.edu
Curious. Invested. Vintage Vinyl Collector.
Areas of Expertise: Writing, storytelling, editing, style.
Lexi Skoog
Marketing Manager
lexi-skoog@bethel.edu
Relational. Intentional. Kombucha addict.
Areas of expertise: Project management, event production, organization, communication.
Cherie Suonvieri
Marketing Manager
c-suonvieri@bethel.edu
Adaptable. Generous. Outdoorsy.
Areas of Expertise: Content strategy, social media, feature writing, editing, and style.
Tom Vukelich
Senior Graphic Designer
t-vukelich@bethel.edu
Productive. Orderly. Theatrical.
Areas of Expertise: Brochures, postcards, invitations, newsletters, programs.
Jenny Hudalla
Marketing Manager, Web and Technology
j-hudalla@bethel.edu
Perceptive. Bold. Aspiring thru-hiker.
Areas of Expertise: Web content strategy, project management, team leadership, editing, and style
Macey Heath
Social Media Content Specialist
m-heath@bethel.edu
Intuitive. Empathetic. Coffee aficionado.
Areas of Expertise: Writing, editing, content creation, social media.
ShaeLynn Erickson
Marketing Operations Coordinator
shaelynn-erickson@bethel.edu
Practical. Loyal. Art enthusiast.
Areas of Expertise: budget management, billing, purchasing, project management
Sacia Marquardt
Marketing Technology Specialist
s-marquardt@bethel.edu
Driven. Enthusiastic. Overthinker.
Areas of Expertise: marketing technologies, training, support, reporting.
Monique Kleinhuizen
Content Specialist
chamon@bethel.edu
Creative. Bubbly. National park enthusiast.
Areas of expertise: AP Style, content strategy, and making complex topics approachable.
Heather Schnese
Content Specialist
johheaj@bethel.edu
Discerning. Detail-oriented. Book lover.
Areas of Expertise: Writing, editing, content creation